Note: The job is a remote job and is open to candidates in USA. Gray Media is a multimedia company and the nation's largest owner of local television stations. They are seeking a Media Executive for their WEAU 13 News team to develop and sell creative marketing solutions using digital advertising and broadcast solutions.
Responsibilities
- Researching and contacting new businesses daily (i.e., cold calls) to maintain a robust prospect list pipeline
- Conducting a comprehensive analysis of the client's needs to determine the best strategies for a long-term advertising plan
- Preparation and presentation of multi-platform advertising solutions using PowerPoint (or similar) to showcase the best digital and broadcast products to drive business success
- Collaboration with internal colleagues to identify and help develop dynamic creative ideas for commercial and digital ad placements
- Management of the entire sales process from prospecting to close to ensure the highest ROI for clients and long-term relationships
- Accurate and timely use of sales support software for order entry, activity tracking, and proposal development
Skills
- Excellent writing and communication skills
- Ability to work independently and manage your time effectively - this is a fully remote position
- Ability to use creativity to solve problems
- Ability to develop campaigns and motivate others
- A real desire to understand your clients and their businesses
- A thirst for ongoing learning: advertising, marketing, television, digital
- Experience selling digital products/strategies, including targeted digital display/video, social media, targeted email, streaming television, SEM, SEO
- Experience developing dynamic PowerPoint presentations, knowledge of other MS Office products
- Must meet the Gray Television driving requirements and have a valid driver's license
- 1-3 years sales or business development experience, including cold calling, media, or marketing experience preferred, but we will train the right person if the fit is right
Benefits
- Excellent benefits and PTO package
Company Overview
Gray Media is a broadcast company that owns and operates television stations in 31 markets across the country. It was founded in 1897, and is headquartered in Atlanta, Georgia, USA, with a workforce of 1001-5000 employees. Its website is https://graymedia.com.
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