DTN is a global leader providing insights and analytics to our customers to feed, fuel, and protect the world.We help people make critical business decisions that impact the agriculture, oil and gas, trading, and weather industries.
It’s a difference you’ve likely felt without even knowing it. From the food on your plate to the gas in your car to the last flight you took, chances are a DTN customer made it possible. And that’s just for starters. That’s why we say, “When our customers prosper, we all win.”
For decades, DTN has been the silent force behind some of the world’s most critical industries—helping businesses navigate complexity, uncertainty, and risk with smarter, faster decisions. From agriculture to energy to weather intelligence, our proprietary Operational Decisioning Platform transforms raw data into Decision-Grade insights—empowering companies to optimize supply chains, ensure market stability, and safeguard infrastructure against disruption.
With a new CEO, strong financial footing, and a strategy rooted in innovation and vertical expertise, DTN is scaling with purpose – expanding its global reach and impact. Our Weather business delivers essential operational insights to customers across more than 10 vertical markets, from aviation and marine to transportation, construction, utilities, professional sports leagues and government services.
We are seeking a Lead Product Marketing Manager to lead positioning, messaging, and go-to-market strategy for select verticals in DTN’s Weather business unit. This high-impact role supports a diverse set of weather intelligence products and platform capabilities, serving operational leaders across a wide range of industries where weather is not just a variable – but a risk factor and a strategic input.
This is a role that requires experience working in multi-product, multi-vertical environments, where customers have unique workflows, pain points, and buying behaviors. You will collaborate closely with Product Management, Marketing, Sales, and Industry stakeholders to drive awareness, adoption, and growth.
If you’re intellectually curious, energized by complexity, and passionate about connecting customers to the real-world value of data and technology, this is your chance to shape how some of the world’s most critical businesses make better weather-informed decisions.
Develop and maintain differentiated messaging frameworks for DTN’s weather products and platform capabilities in select verticals.
Craft persona- and vertical-specific value propositions that resonate across industries
Ensure messaging aligns with DTN’s broader narrative around operational decisioning and risk mitigation.
Build go-to-market planning for new product launches, feature enhancements, and platform-level capabilities in the Weather portfolio and verticals.
Collaborate with Product, Sales, and Marketing to drive awareness, adoption, and engagement on new products and solutions
Outline launch and GTM plans for new products that include campaign themes, sales enablement, content assets, and launch readiness.
Create tools, collateral, and messaging that enable Sales and Customer Success to position DTN effectively in competitive deals.
Develop sales pitch decks, battlecards, and one-pagers tailored to vertical-specific use cases.
Deliver training sessions and updates to keep field teams aligned with product evolution.
Conduct analysis, customer interviews, and competitive research to inform strategy and roadmap inputs.
Partner with Product Management to surface market needs, prioritize features, and define customer-centric differentiation.
Stay close to industry trends, market dynamics, and emerging disruptions—particularly in climate, weather tech, and operational risk domains.
Bring an open, growth-oriented mindset to exploring how AI can be applied across product marketing workflows, from message testing and segmentation to asset creation and competitive intelligence.
While formal AI expertise is not required, experience is a plus along with a demonstrated curiosity and willingness to experiment with AI to improve performance is highly valued.
8+ years of experience in product marketing roles within B2B SaaS companies focused primarily on selling to enterprise customers
Experience in multi-vertical environments where messaging and strategy must flex across industries and personas.
Strong storytelling, communication, and cross-functional collaboration skills.
Experience partnering with Sales and Product on launch, positioning, and field enablement activities.
Demonstrated success supporting platform-oriented products with modular capabilities and industry-specific use cases.
Curiosity and/or hands-on experience using AI tools in a marketing or product context- e.g., for content creation, data analysis, research, or personalization- is a strong plus.
Familiarity with weather, risk, or operational intelligence technologies is helpful but not required.
Bachelor’s degree in marketing, business, environmental sciences, or a related field; advanced degrees or certifications a plus.
Periodic travel to meet in regional offices with team members and customers
Competitive Medical, Dental and Vision Insurance Plans
Unlimited access to 13k+ courses via learning platform to support employee career advancement
The targeted hiring base pay range for this position is between $112,500 and $150,000. DTN is a pay for performance organization, which means there is the opportunity to advance your compensation with performance over time. The actual base pay offered for this position will be dependent upon many factors, including but not limited to: prior work experience, training/education, transferable skills, business needs, internal equity and applicable laws. The targeted hiring base pay range is subject to change and may be modified in the future. This role may also be eligible for market competitive variable pay and benefits.
At DTN, we’re not chasing the latest fad – we’re building real solutions that matter, with substance over show. Our global team is made up of industry nerds and experts, outcome drivers, and problem solvers – many who come from the same world as our customers. We earn trust through action, not hype, and we take pride in helping businesses navigate uncertainty with intelligence, reliability, and speed. If you're excited by complexity, driven by purpose, and inspired to explore what’s next – including how AI can elevate your impact – DTN is where you belong.
Recruitment Fraud Notice
DTN is aware of incidents where external parties have impersonated our organization, issuing fraudulent communications and/or job offers. Please be advised that all legitimate communication from DTN will come from an official @dtn.com email address or through our Paradox AI automated scheduling platform (TalentIQ), and any offers are extended directly by our Talent Acquisition team following a formal interview process.
If you receive a suspicious message or offer claiming to be from DTN, please do not engage. Report it as phishing or spamand contact our Talent Acquisition team at Careers@DTN.com to verify the legitimacy of any communication.
OUR VISION: To be the independent, trusted source of insights to our customers who feed, protect, and fuel the world.
OUR MISSION: Empower our customers with intelligent and actionable insights that exceed their expectations and enable their success on a daily basis.
OUR VALUES: Customer-Focused, Forward-Thinking, People-Centric, Solution-Oriented
We have great benefits at DTN – apply today to find out more!
At DTN, we are an equal opportunity employer. Come join us as we help feed, fuel, and protect the world!
Originally posted on Himalayas
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