We are looking for a highly experienced Meta Media Buyer to manage, optimize, and scale paid advertising campaigns for our brand GetCloser.co, a performance-driven e-commerce product in the intimacy/wellness space.
This role is for someone who lives and breathes Facebook and Instagram ads, understands direct-response marketing, and has a proven track record of scaling campaigns profitably while maintaining strong ROAS.
You should be extremely comfortable working with conversion-focused funnels, creative testing frameworks, and data-driven optimization.
This is not an entry-level role. We are looking for someone who has managed significant ad spend and understands how to scale aggressively without killing performance.
Responsibilities
• Plan, launch, and manage Meta (Facebook & Instagram) ad campaigns for an e-commerce brand
• Manage budgets ranging from $10k–$100k+/month with the goal of profitable scaling
• Develop and execute creative testing frameworks to continuously find winning ads
• Analyze campaign performance and optimize for CPA, ROAS, and conversion rate
• Structure campaigns effectively (TOF/MOF/BOF, retargeting, lookalikes, broad audiences, etc.)
• Collaborate with our team to develop high-converting ad creative and hooks
• Monitor ad performance daily and implement optimization strategies
• Identify scaling opportunities while maintaining performance targets
• Set up and manage pixel tracking, conversion events, and attribution
• Provide clear reporting and insights on campaign performance
Requirements
• 3+ years managing Meta ads for e-commerce brands
• Demonstrated experience scaling campaigns to $50k+ monthly ad spend
• Strong understanding of direct-response marketing and conversion funnels
• Experience testing UGC, static ads, video ads, and hooks
• Deep knowledge of Meta Ads Manager, audience targeting, and campaign structure
• Ability to interpret data and make fast optimization decisions
• Experience working with Shopify stores
• Strong communication and reporting skills
• Comfortable working with performance targets (CPA/ROAS)
Bonus Experience (Preferred)
• Experience marketing intimacy, wellness, supplement, or lifestyle brands
• Experience creating UGC ad concepts and scripts
• Experience with landing page optimization and CRO
• Experience with TikTok Ads or other paid social platforms
What Success Looks Like
The right candidate will:
• Consistently launch and test new creative concepts
• Identify winning ads and scale them aggressively
• Maintain or improve target CPA and ROAS
• Bring strategic insights, not just campaign management
To Apply
Please include:
Examples of brands you have scaled on Meta
The largest monthly budget you have managed
Screenshots or case studies showing ROAS/CPA performance
A short description of your creative testing strategy
About Us
GetCloser.co is a fast-growing e-commerce brand focused on intimacy and wellness products designed to enhance connection and confidence. Our goal is to build a category-defining brand through high-performance digital marketing and great creative.
We are looking for someone who wants to own the paid social channel and help scale the brand aggressively.