At arenaflex, we're on a mission to revolutionize the way people live, work, and play by connecting them to what brings them joy. As a leading innovator in the wireless industry, we're committed to delivering seamless, reliable, and affordable wireless solutions that enhance our customers' day-to-day lives. We're now seeking an experienced Associate Director, Customer and Product Insights to join our team and drive business decisions that help us maintain a competitive edge.
**About arenaflex**
arenaflex is a dynamic and innovative company that empowers people to explore, share, and engage with the world around them in ways they never thought possible. Our diverse portfolio of 11 distinct brands, organized into five families, caters to a broad spectrum of needs and preferences. From Total Wireless and Verizon Prepaid to Visible and Simple Mobile, each brand offers unique value propositions and experiences that meet the evolving needs of our customers.
**The Role**
As an Associate Director, Customer and Product Insights, you'll play a pivotal role in driving business decisions that help us maintain a competitive edge. You'll lead the customer and product research and insights function supporting the Verizon Value portfolio of brands. Your team will be responsible for delivering best-in-class value propositions and experiences to our customers, and you'll be the driving force behind this effort.
**Key Responsibilities**
* Proactively work across brand and product team leaders to define and prioritize the research roadmap and ensure appropriate resource allocation, including people, budgets, and vendor partnerships.
* Manage, mentor, and coach direct reports who are focused on specific work streams to ensure world-class insights work and leverage learnings and best-practices across these work streams.
* Lead by example and set a high bar for research rigor and insights storytelling.
* Oversee key vendor partnerships to ensure the team leverages the highest quality research methods and analytical capabilities.
* Work in close partnership with the Marketing Insights leads to build an integrated understanding of our customers, prospects, and market dynamics.
* Forge relationships with adjacent insight, analytics, and intelligence teams across the arenaflex organization to further elevate our total market understanding and identify opportunities for greater efficiencies in spend and operating models.
* Speak on behalf of the customer across arenaflex leadership forums, ensuring that crucial customer insights and pain points are elevated to key decision-makers and incorporated into short and long-term action planning.
* Oversee and care for the performance and professional development of team members, providing regular feedback, coaching, and direction to ensure each team member is meeting their expectation to deliver impact and drive business objectives.
* Promote and train teams to engage with business senior leadership as consumer champions.
**What We're Looking For**
* Bachelor's degree or four or more years of work experience.
* Six or more years of relevant work experience in marketing, customer experience, or user experience research.
* Experience designing research programs, both qualitative and quantitative, to address business needs; can articulate rationale.
* Strong command of advanced quantitative methodologies (maxdiff, conjoint, segmentation, cluster analysis, Gabor Granger, etc.).
* Experience with qualitative and/or user-centered design evaluative research methods (e.g., focus groups, in-depth interviews, diary studies, ethnography, etc.).
* Experience synthesizing data from multiple sources and translating findings into actionable customer insights and recommendations.
**Preferred Qualifications**
* Ten or more years of professional experience.
* Eight or more years of experience in marketing, CX, or UX insights.
* Four or more years of experience managing a team of 3 or more people.
* Experience providing insights to inform value proposition development.
* Experience leveraging secondary data, trends, and learnings to provide context for business scenarios.
* Experience coaching and advising multiple team members, simultaneously, to push the strategic quality of their insights.
* Ability to present insights in a compelling narrative and establish rapport with senior leadership as a consumer champion.
* Marketing, CX, or UX research experience specifically in the consumer or business space.
* Self-starter, able to identify stakeholders and build credibility for the team.
* Demonstrated effective consultative skills.
* Proven ability to work through ambiguity and effectively collaborate to problem-solve.
* Strong business acumen and understanding of the telecom industry.
* Extensive experience and genuine interest in consumer segment research.
* High degree of comfort using influence and persuasion cross-functionally.
* Experience operating in a fast-moving, rapidly evolving environment.
* Experience contributing to a culture of innovation by finding new and better ways of doing things: identifying, creating, and employing innovative research and operational approaches.
**What We Offer**
* A competitive salary, reflecting your skills and experience.
* A defined work location that includes work from home and assigned office days (in-office days are Tuesday, Wednesday, and Thursday).
* Opportunities for career growth and professional development.
* A collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging.
* A comprehensive benefits package, including health and wellness benefits, short-term incentives, 401(k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance, and tuition assistance.
* A dynamic and innovative work environment that empowers you to explore, share, and engage with the world around you in ways you never thought possible.
**How to Apply**
If you're a motivated and experienced professional looking to drive business decisions that help us maintain a competitive edge, we encourage you to apply for this exciting opportunity. Click the link below to submit your application, and we'll be in touch soon.
**Equal Employment Opportunity**
arenaflex is an equal opportunity employer, and we celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. We're committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging.